Jeff Frank

Vice President & Shareholder

Jeff Frank is a seasoned insurance professional with a dedication to team development and community impact. After graduating from the University of Wisconsin–Madison, Jeff launched his insurance career in 2004 as a Business Development Underwriter at West Bend Mutual Insurance Company, where he managed commercial accounts in Minnesota and Wisconsin. Known for his collaborative spirit, Jeff took pride in mentoring junior underwriters, helping to build the next generation of industry professionals. Jeff has earned the Chartered Property Casualty Underwriter (CPCU) designation, further reinforcing his expertise and commitment to his clients.

Inspired by his father Howie, who exemplified professionalism and mentorship, Jeff brings a blend of knowledge, genuineness, and care to his work. Jeff and his wife, Megan, live in Whitefish Bay with their four daughters—Kathryn, Mackenzie, Molly, and Lucy. A supporter of the MACC Fund, Project ADAM, and veteran-focused organizations, Jeff is dedicated to causes that support children’s health, veterans, and community safety.

In his free time, Jeff enjoys paddle tennis, tennis, and golf, and, in another life, he could easily see himself as a teacher or coach, continuing his passion for mentorship and guidance. His favorite quote, “You must do the things today that others will not do so that you can have the things tomorrow that others will not have,” reflects his commitment to hard work and vision for the future.