Hartford, WI

R.S. Semler Insurance, an Affiliate of Robertson Ryan, has proudly served Southeastern Wisconsin for over 50 years.

Our agency’s story began in 1968 when Robert Semler took over the business from his father-in-law, Wilmer Lau. Over the years, the agency’s name evolved, but the focus on trusted relationships and personalized service remained the same.

Craig Semler, Robert’s son and the third generation in the business, began working at the agency in 1985 and later joined full-time. Together, Craig and Robert served clients for decades and continued building on the family legacy.

In 2019, we partnered with Robertson Ryan Insurance, one of Wisconsin’s top independent agencies. This affiliation strengthened our offerings while allowing us to remain rooted in the community.

Based in Hartford, Wisconsin, we believe people come first. Whether you’re looking for personal or business insurance, our team is here to guide you with care and experience.

We proudly serve clients across Southeastern Wisconsin, including Hartford, Slinger, Rubicon, Jackson, Richfield, Oconomowoc, West Bend, Iron Ridge, Horicon, Neosho, Germantown, Hubertus, Kewaskum, West Allis, Milwaukee, Menomonee Falls, Hartland, Allenton, Hustisford, and Ashippun.

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Our Office Location

870 W Sumner Street
Hartford, WI 53027

(262) 673-3160

Our Team

Let's discuss your insurance.

One of our insurance advisors will reach out to you to review your information and present you with a unique insurance solution. There’s no obligation, just good-old-fashioned advice.
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This information is not an offer to sell insurance. Insurance coverage cannot be bound or changed via submission of this online form/application, e-mail, voice mail or facsimile. No binder, insurance policy, change, addition and/or deletion to insurance coverage goes into effect unless and until confirmed directly with a licensed agent. Note any proposal of insurance we may present to you will be based upon the values developed and exposures to loss disclosed to us on this online form/application and/or in communications with us. All coverage's are subject to the terms, conditions and exclusions of the actual policy issued. Not all policies or coverage's are available in every state. Please contact our office at 800-414-5875 to discuss specific coverage details and your insurance needs. In order to protect your privacy, please do not send us your confidential personal information by unprotected email. Instead, discuss that personal information with us by phone or send by fax. Statements on this website as to policies and coverages and other content provide general information only and we provide no warranty as to their accuracy. Clients should consult with their licensed agent as to how these coverage's pertain to their individual situation. Any hypertext links to other sites or vendors are provided as a convenience only. We have no control over those sites or vendors and cannot, therefore, endorse nor guarantee the accuracy of any information provided by those sites or the services provided by those vendors. Information provided on this website does not constitute professional advice. If you have legal, tax or financial planning questions, you need to contact a qualified professional.